Corporate strategy
Our aim is to support founders, owners and proprietors in sustainably increasing the value of their company in the long term. Decisions made today often have a far-reaching impact on the value of the company, either immediately or over time.
Regardless of whether your company is currently riding a wave of success or is in stormy seas, we can help you make the right decisions based on our many years of personal experience.
We offer:
With our expertise, we help you to make decisions that create the greatest possible value for your company – today and in the future.
Advisory board as a service
An advisory board should offer real added value for investors and companies.
Our “Advisory Board as a Service” services offer you exactly that:
Your advantage with our “Advisory Board as a Service”:
We provide an advisory board that is far more than just one person with a high level of expertise in one or two specialist areas. With our Advisory Board (as a Service) offer, you receive expertise from all relevant operational and strategic areas of the company. We specialize in retail companies and have more than 30 years of practical experience in management positions in the areas of purchasing, finance, operations and sales & marketing in digital commerce.
In the advisory board, you have a contact person who, together with his teams, prepares the necessary topics in the background and offers the company support and proposed solutions.
We act as entrepreneurs within the company with the aim of achieving your investment goals and developing sustainable value.
We attach great importance to trust, integrity and loyalty and offer you open, constructive and binding cooperation.
Industry Advisor – Bike & Outdoor
Our comprehensive expertise and our extensive network in the bike and outdoor sector enable us to develop customized and effective solutions that are tailored to the specific requirements of your company and meet the demands and trends of the industry.
In M&A processes, our many years of market and industry expertise help to provide additional decision-making criteria in terms of positioning, development and valuation.
We offer you sound advice and support in the following areas:
We help you to develop and implement strategies that are precisely tailored to the specifics of the bike and outdoor market. We take industry-specific trends and requirements into account in order to achieve your business objectives. Our strength lies in the fact that we take a close look at areas such as sales strategy, sourcing strategy and brand strategy and examine whether these are compatible with the medium and long-term corporate goals or whether adjustments are necessary and, if so, how these can be implemented.
We carry out detailed analyses of market trends, the competitive environment and technological developments. Our findings help you to understand the dynamics and special features of the industry faster and better. On this basis, you can make well-founded decisions and significantly minimize your investment risk.
Some challenges require innovative solutions. In our many years of working in the bike and outdoor industry, especially in fast-growing retail companies, we have encountered almost every conceivable problem or challenge from various areas of the company, be it in sourcing & supply chain, operations, finance or internationalization. We often had to develop individual, new and innovative solutions to master these challenges. Our experience will help you save costs and reach your goal faster.
Over the last 15 years, we have successfully developed, directly sourced, launched and sold seven brands with over 5,000 different products. Over one million own-brand bicycles sold and several hundred million euros in retail sales of own-brand products speak for themselves.
Our special know-how and network relate in particular to the following product categories:
Bike:
- Bicycles (e-bike, urban, gravel, road, MTB, kids)
- Bicycle accessories
- Bicycle parts
- Cycling clothing
Outdoor:
- Camping – Tents
- Camping – Furniture
- Camping – Equipment
- Outdoor – Bags and backpacks
We support you in ensuring that your product requirements meet customer requirements and also take future market developments into account. With our network and know-how, implementation can be carried out quickly, efficiently and cost-effectively. You have direct contact with manufacturers and producers in Europe or Asia and thus avoid expensive dealers or trading agencies. We ensure that all legally required quality standards, seals and certifications are complied with. On request, we can accompany your project through to market launch and beyond.
Professional support for company sales
For people from outside the industry, it is often difficult to assess how good or bad a brand or company actually is and what a realistic forecast for the future might look like, especially in the very specialized bicycle industry. Although current and past company figures and KPIs already provide valuable starting points, it is often helpful to hear an independent assessment from an external industry and retail expert. Such an expert can challenge current and future-oriented issues and provide potential investors with additional decision-making criteria in order to arrive at a better valuation basis. We are happy to support and accompany you during your next due diligence.
